Cars45 and Gokada announce alliance to drive consumer convenience
Nigeria’s leading tech-enabled automotive trading platform, Cars45 and last mile delivery service provider, Gokada have announced a partnership to provide Lagosians with more options to get their parcels delivered across the state at a cheaper price within the same day. This is in furtherance of Cars45’s mantra which is to build the commercial infrastructure that allows for speedy and efficient exchange of value across the automotive value chain. This partnership was announced at a signing ceremony which took place at the Cars45 headquarters, Alausa, Lagos, on Thursday, January 21, 2021.
This new relationship will allow Cars45 to further improve its customer experience by enabling select retail outlets to serve as delivery or collections hubs for Gokada. Gokada customers will, in turn, be able to access and enjoy a rich bouquet of Cars45’s services at select retail outlets.
It should be noted that the current spread of COVID-19 virus in Nigeria and the rest of the world necessitates more purposeful and deliberate movement, and delivery of products and services across the country.
According to Precious Adesina-Ola, National Head, Center Operations, Cars45, “as a value-driven business, Cars45 has become synonymous with creating opportunities for stimulating economic development as well as delightful consumer experiences within the nation’s auto industry. This partnership reinforces the premium we place on continuously providing value and convenience to our customers. Our retail touchpoints provide a range of excellent products and services that we believe Gokada customers will take advantage of when delivering their parcels.”
Cars45 is present in over 50 locations across 11 states in Nigeria in addition to its operations in Kenya and Ghana.
On the reason behind the partnership, “We want to be closer to our customers and make our deliveries faster and accessible. At Gokada, we think about the convenience of our customers first and are constantly experimenting with new ideas to ensure maximum satisfaction. We are proud to partner with Cars45 and welcome them to the Gokada family. We hope to expand to other Cars45 centres across Lagos soon”, said Sanya Chawla, Head of Special Projects, Gokada.
Furthermore, Oluwashola Adekoya, Group Head, Marketing and Communications, Cars45 noted that “we are excited to work with one of Nigeria’s most efficient and trusted courier delivery solution providers to enhance last mile services. Transparency, Customer Satisfaction, and Innovation are engrained in our DNA therefore, we believe strongly that consumers will get the best of both worlds under this initiative as it leverages Cars45’s network of conveniently located retail outlets.”
Cars45 has been at the forefront of transformation in the Nigerian automotive industry, through customer-led and industry-driven initiatives. Its over 6,000-member Autopreneur programme developed in 2019, is one of the factors contributing to increased car-ownership in Nigeria. Also, Cars45’s Franchise programme is assisting dealerships across Nigeria generate more revenue.